HP Asia X T1

CRA studio created the hero visual for HP Asia’s OMEN Gaming PC collaboration with T1, featuring esports legend Faker. The campaign merged high-impact key art with an immersive narrative — portraying Faker as a transcendent force capable of controlling the chaos and reshaping the game world. In addition to visual production, we supported digital engagement through interview video assets for T1’s YouTube channel, encouraging fans to define Faker in their own words for a chance to win a signed OMEN PC.