

NIKE AirMax
DOOH
Details
A cutting-edge visual brand identity system, strategically positioning VitaNova as a trusted expert in this dynamic and evolving market.
Services
Digital Design
Development
Year
2024

CRA studio executed the digital-out-of-home (DOOH) campaign for Nike Air Max in Korea, delivering high-impact visuals tailored for large-format urban screens. Our creative team developed motion graphics and product animations that emphasized the Air Max’s iconic design and streetwear credibility. The campaign integrated seamlessly into high-traffic locations, amplifying visibility and brand energy in real time.
Credits
Creative Direction
Dave Johannson
Maya Lunda
Motion Design
James Weider
Design
Mike Smith